Commercial real estate investment · Finger Lakes, New York

Disciplined investing.
Active ownership.

FLX Venture Partners is a private real estate investment firm focused on under-managed commercial properties in the Finger Lakes. We start with unmet community needs, then connect the right properties and tenants with disciplined underwriting, phased reinvestment and hands-on execution.

Explore our approach
Navy architectural-style drawing of Keuka Lake and its surrounding Finger Lakes hills
ROOTED IN THE FINGER LAKESKEUKA LAKE, NY
Acquisitions. Repositioning. Long-term ownership.Keuka Lake illustration · Image credit

The FLX perspective

Understand the community.
Build the tenant base.
Strengthen the asset.

Our investment thesis starts with the businesses a community needs and the places that can support them.

We evaluate whether existing retail and services meet local demand, then seek commercial properties that can accommodate viable businesses where gaps remain. A vacant storefront is an opportunity only when there is a credible tenant, an achievable build-out and sustainable occupancy economics.

We believe physical retail and in-person services will remain important economic drivers in tourism-oriented markets such as the Finger Lakes. Our focus is on places that serve residents throughout the year and can also benefit from visitor spending. Seasonality informs the operating plan; tourism alone does not establish the investment case.

Our investment approach

Community demand.
A sequenced investment plan.

Our process connects tenant demand to acquisition economics, early leasing and phased capital projects. Each stage should strengthen the property’s ability to support the next.

01

Start with demand.

Identify unmet needs in the community and assess the businesses already serving them. We consider residents, visitors, seasonality and the practical requirements of prospective tenants before selecting a property. The objective is a complementary tenant mix supported by real demand.

02

Match the property to the plan.

Evaluate acquisition basis, existing leases, usable space, building condition, infrastructure and required capital together. We seek existing commercial space where improvements can support viable tenant occupancy costs. Downside cases must account for slower leasing, higher costs and debt service.

03

Align tenants early.

Begin tenant conversations early and pursue leasing opportunities promptly after acquisition. Connect each prospective use with its space requirements, build-out scope and timing. Executed leases and tenant readiness provide a firmer basis for capital decisions than an assumption that renovated space will fill itself.

04

Phase capital around cash generation.

Prioritize safety, essential building systems and work needed to bring tenants into occupancy. Then sequence further improvements with the objective of funding as much as practical from property operating cash flow, after debt service, ongoing obligations and appropriate reserves. Some projects still require upfront capital or financing.

05

Stabilize the operating base.

Bring leasing, collections, maintenance and expense management into a coordinated plan. Stabilization means more than a headline occupancy rate: tenants must be able to operate, lease obligations must translate into collections, and the property must carry its ongoing costs and capital needs.

06

Own for durable income.

Continue improving the tenant mix and property as community needs evolve. Our objective is sustainable property income and long-term equity value. Refinancing or additional investment must support the operating plan; appreciation, distributions and liquidity are not assumed outcomes.

Case study · Crooked Lake Commons

Repositioning a property.
Rebuilding its potential.

Acquired in December 2023, the former Lake Street Plaza illustrates how FLX combines leasing, construction execution and sustained reinvestment in an established commercial center.

+36,070 SFAdditional space leased in year one
6Tenant build-outs completed in year one
$1M+Reinvested in the property to date

Investment focus

A defined opportunity.
A reason to own it.

We concentrate on situations where local understanding and direct execution can influence the property’s economics.

Market
The Finger Lakes region of New York, with close attention to the trade area surrounding each property.
Property
Existing commercial buildings and centers with a continuing role in local retail, services and business activity.
Value creation
Leasing, tenant mix, lease structure, expense discipline, adaptive reuse and targeted capital improvements.
Investment fit
An understandable acquisition basis, realistic tenant demand, a costed improvement plan and financing that supports execution.

Our partners

Investment judgment.
Practical experience.

Our team connects capital allocation with tenant operations and physical execution. Experience in finance and venture capital informs investment decisions; business ownership brings the tenant’s perspective; construction and infrastructure expertise help turn the plan into usable space. Partners’ separately owned retail and service businesses add operating experience and are distinct from FLX’s real estate investments.

Steven Carlson, CFA

Investment & operating strategy

Steven combines financial-services experience, venture capital and corporate operating leadership. His career spans trading at AMR Capital, venture-capital work at Admiral Trading Group, revenue business-unit control at Convergex during its acquisition by Cowen, and Director of Sales Operations at Gartner. This background brings familiarity with due diligence, deal terms, financial analysis and performance management to FLX’s underwriting, financing and capital planning.

His separate retail and fitness business ownership adds practical experience with tenant economics and daily operations. Steven holds a BS in Management, with concentrations in finance and marketing, and an MBA focused on analytics, both from Binghamton University. He is a CFA® charterholder.

Matthew Hufnagel

Multi-unit operations & investment

Matthew owns and operates more than 45 Subway locations, bringing substantial experience in scaling a business across multiple sites. Since acquiring his first Subway in 2015, he has expanded through successive acquisitions, developing a practical understanding of location quality, customer demand and the operating requirements of retail tenants. His broader background includes private business investment, consulting and service businesses, and he has served as an adjunct professor. He holds an MBA and a PhD.

For FLX, that experience adds a tenant-side perspective to commercial real estate: how occupancy costs, physical space and local market conditions affect a business’s ability to operate successfully and remain a durable tenant.

Matthew Paulchel

Entrepreneurship & real estate

Matthew founded Clean and Green Softwash Solutions, built the business and later sold it, continuing for several years in an advisory role with the acquiring company. He has since expanded his personal residential real estate portfolio and launched FLX Lawns and Lighting, a Finger Lakes property-services business offering lawn care, seasonal cleanup, holiday lighting and snow removal.

His experience spans business formation, day-to-day operations, an ownership transition and direct property investment. He brings FLX the perspective of an entrepreneur and property owner, connecting customer service, property presentation and ongoing maintenance with the practical demands of managing real estate for the long term.

Brett McMichael

Infrastructure & project execution

Brett brings more than a decade of public- and private-sector construction experience and holds a bachelor’s degree in mechanical engineering from Alfred University. His background includes Deputy Director of Public Works for the Village of Penn Yan, excavation foreman at TLM Excavating and assistant project management with mechanical contractor Postler & Jaeckle. TLM’s services include excavation, site development, water and sewer lines, and septic systems. Brett’s own project experience includes utility installations, concrete foundations and flatwork, heavy equipment, estimating and crew supervision.

A partner in a separate fitness business, Brett also understands tenant operations. At FLX, he oversees construction and maintenance planning, works with tenants on build-outs and coordinates contractors. He connects infrastructure needs with project scope, budgets and execution, helping translate property improvements into practical work plans.

Christopher Carlson

Masonry, construction & property ownership

Christopher combines more than 15 years of masonry experience with direct residential property ownership. His work spans foundations, concrete flatwork, stamped and textured concrete, real and cultured stone, plaster and sidewalks. His background also includes demolition-team leadership with New York City’s Local 79, contributing practical knowledge of building removal and reuse.

He holds a BA in Environmental Science from Binghamton University, complementing his construction experience with an understanding of environmental systems and site context. At FLX, his skilled-trade knowledge informs building-condition discussions, repair scopes, construction methods and finish quality. Managing his own residential portfolio adds an owner’s perspective on maintenance, durability and long-term property care.

For prospective capital partners

The questions behind
an investment decision.

Our strategy is grounded in property-level execution. An investment decision also requires clarity on the specific opportunity and its terms.

How is property value created?

The operating plan seeks to turn vacant or unusable space into income-producing occupancy, support tenant retention and improve the condition of the asset. Sustainable net operating income is a key driver of commercial property value. Leasing costs, capital requirements, debt and market valuation conditions determine how that progress translates into investor outcomes.

What demonstrates the approach today?

Crooked Lake Commons is the featured execution case: first-year leasing increased from 52% to 87% of total rentable area, supported by six tenant build-outs. Subsequent reinvestment has addressed building systems and restored additional leasable capacity. These are property operating milestones, not investor-return figures.

How do you think about downside risk?

The principal risks include tenant failure, slower leasing, seasonal demand, unexpected building costs, interest rates and refinancing availability. Our approach considers these alongside acquisition price, tenant viability, project sequencing and liquidity. Phased work can reduce capital pressure, but it does not eliminate these risks.

What is the ownership horizon?

Our orientation is long-term ownership, with income and continued reinvestment at the center of the plan. The appropriate hold period, financing and any liquidity provisions depend on the specific property and investment structure. A refinance or sale is not treated as a guaranteed source of repayment.

How can a prospective capital partner engage?

Contact our team to discuss your investment objectives and interest in future real estate projects. Any specific opportunity requires its own underwriting and review of the proposed structure, capital requirements, sponsor participation, fees, governance, reporting, risks and liquidity terms. This website introduces our approach and experience; it does not set investment terms.

Discuss a future real estate opportunity ↗

Real estate opportunities

The next property.
The right partnership.

We welcome conversations with property owners, brokers, lenders and prospective real estate partners. For a property opportunity, include the location, property type, occupancy and a brief description of the situation.

Start a conversation.

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